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Your profit focussed eCommerce growth agency.
If you want to stop overpaying for Facebook Ads and reach for consistent profitability every month - then we want to speak with you.
🧑🔬 Proven Facebook Ad Strategies To Reduce CPA
🚀 High Converting Landing Pages For High Conversion Rates
🎯 £20,000,000+ generated for eCommerce brands
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"Their approach significantly improved our conversion rate and reduced our CPA, helping our business grow to 6 figure months."
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★★★★★ Andy, Founder at grüum
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Video: £4.8M In Sales For A Shopify Client
£15M+
Generated For eCommerce Clients
100's
Of Split Tests Run
300K
Purchases Generated
Our Client's Results
From £30K to £170K+ per month.
We took this fashion brand brand to over £170K / month by testing over 30 video ad variations & 3 different landing pages. We also built a new more efficient stock management system.
584% increase in revenue
We helped this apparel brand increase their sales over 500% - with high performance Facebook Video Ads (sourced from both UGC influencers & professional studio shoots), high performance landing pages, increasing their Klaviyo email marketing performance & using a more streamlined stock management system - which essentially dropped 30% of their product line.
From under £5K to £200K+ per month.
We took this new bedding brand to over £200,000 in Facebook Ad Revenue through optimised image ads & a high converting landing page (replicated from an 8 figure brand).
From £80K to £300K per month.
We helped this brand grow from £80K to £300K a month using video content sourced from our network of UGC influencers - turned into high quality Facebook Video Ads.
From £70K to £150K per month
We helped this client increase sales by 227% in their first month working together. This was done using hyper targeted audiences, high click through rate video ads & a high converting landing page - specifically built for Facebook Ads traffic.
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Reviews
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Andy
Founder, grüum
Our business grew to well over £100K a month.
"Impact Labs restructured our Facebook Ad campaigns, developed new creative and redesigned our landing pages. Their approach significantly improved our conversion rate and reduced CPA, helping our business grow to well over £100K a month. The team have been fantastic & they are always looking out for new ways to improve our results & success as a business."
Mohamed
Founder, laidback london
We've more than 3X-ed our online sales.
"They truly understand our brand, successfully conveying our voice and message through their ads and creatives. Oliver in particular has worked tirelessly to see our ads perform better each month and I can genuinely say I feel he wants to see our success as much as we do."
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Josh
Director, Cloud Canyon
They scaled our campaigns to £3k a day in spend.
"Through careful nurturing of our account, we quickly managed to scale our campaigns to over £90,000 in monthly Facebook Ad Spend. Their knowledge of Facebook Ads would be an asset to anybody looking to grow their brand long term."
Matt
Founder, UAVHUB Drone School
Impact Labs helped us dominate our market.
"There are 100s of other drone schools on the market - however we've managed to capture a huge percentage of the market share. I believe a large part of that was the strategy that Oliver & his team helped put together. I'm looking forward to working with them again on my next project!"
Results-Driven Pricing. Only Pay If We Improve Your Results.
If we can't beat your current results, you don't pay us. That's our promise.
If we do beat your existing ads - we only ask for a 15% fee of your ad spend. For example, on a £1,000 ad spend, our fee would be £150. We begin with a low daily ad spend of £50-£100 & only increase it if you're getting the results you want. So our growth aligns with yours.
Our Growth Services
High Performance Ad Creatives
We're experts in designing eye-catching ad creatives that improve the click-through rates of your Facebook Ads. Our talented team, which includes graphic designers and video editors, partners with top-tier UGC influencers to produce engaging content that catches attention and boosts sales. And if you're after a more professional vibe, we have several models and videographers are at the ready to create more high-end content.
High Converting Landing Pages
We create powerful, high-converting landing pages by leveraging successful practices of top DTC brands. Our team is skilled at dissecting what works for these industry leaders and tailoring it to your brand, building a seamless user experience that captivates and most importantly - converts.
Target Buying Audiences With Your Ads
Let our expertise in audience testing for Facebook Ads work for you. We help pinpoint the most responsive target audiences for your brand, boosting your ad performance and overall return on investment.
Shopify Theme Conversion Rate Upgrades
We are now offering full theme upgrades - built for conversions. We'll take your existing theme & redesign it to maximise for conversions. This might mean rebuilding your homepage, your product pages & collection pages. Increasing your conversion rate just 10% can have a lasting impact on the profitability of your business - so it's certainly something worth considering.
Stock Management Systems.
Overlooked by many, effective stock management is a hidden driver of profitability for most brands. By ensuring a seamless stock flow, you can significantly enhance your brand's performance. We provide a comprehensive assessment of your current inventory management and work with you to establish improved systems for ongoing optimisation.
8 Figure Brand Insights
Working with a number of 7 and 8 figure eCommerce brands, we can offer you rare insights into what's working for other brands. Whether that be your offers, your product range, traffic sources, email marketing strategy - we are happy to share insights on whats working in 2023.
Video: £350K With Facebook Ads In 2 Months
Ready to scale your brand with Facebook Ads?
If you're looking to quit paying too much for Facebook Ads & want to be consistently profitable - we want to speak to YOU. It's no secret that ads are getting more and more difficult, it's hard to be an owner and a marketer at the same time.
And you can't trust 'experts' who don't have the results to back it up. So if you want to see more RESULTS in your business, get in touch with us today.
🚀 Sell £100K+ with Facebook Ads Each Month
🧑🔬 Use Proven Ad Formulas & Landing Pages
🙅 No Monthly Retainers: Pay For Results
Our Team
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Oliver Scale
Founder of Impact Labs
Ana P
Video Editor & Creative Strategist
Alexandr H
Shopify Developer
Luca M.
Facebook Ads Media Buyer
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Emma T
Graphic Designer
FAQs
What services do you provide?
We specialize in growing eCommerce businesses through creating high-performance Facebook ad creatives, designing high-converting landing pages, and targeting specific audiences to maximize your brand's reach and conversion.
How do we create high performance video ads?
When it comes to crafting effective video ads, we put our faith in real, relatable content. To achieve this, we collaborate with a network of micro influencers, providing them with a script and allowing them to bring it to life in their own unique way. This results in content that feels genuine, connecting with your audience on a more personal level. For those brands looking for a more professional touch, we also work with models and high-quality cameras to capture sleek, sophisticated footage. Once the content is in our hands, we pass it onto our video editing team. They work their magic, creating multiple versions of the ad for us to test within Facebook Ads Manager. This allows us to find the perfect formula for your brand's success.
How much do you charge?
Our pricing structure is a testament to our confidence in our services. We only charge if we outperform your previous campaigns. If we achieve that, we charge a simple, transparent 15% fee of your ad spend. It's a model that ties our success directly to yours, ensuring that we're fully invested in getting you the best results possible. For other services like Shopify Theme upgrades or video shoots involving models - please get in touch for more details.
I'm interested... what's the next step?
Starting with us is easy! Just fill out the contact form on our website and we'll get back to you as soon as possible. We also offer a free ad account audit for your business to help us understand your needs better.
How do we ensure the success of your ad campaigns?
We work tirelessly to ensure your ads succeed. We leverage high-quality graphics, engaging videos, and our knowledge of effective audience targeting. We consistently monitor and optimize your campaigns to deliver the best results.
How do we create high-converting landing pages?
We craft landing pages tailored to your brand. On these pages, we highlight all the best aspects of your brand, providing consumers with all the information they need to make a purchase. This is first designed on Figma, then edited to your liking, before it is sent to our developer to build.